The life of a Pitti peacock is well documented in men’s fashion circles, but he spread his wings a little further this time bringing a brigade of Australians along for the ride.
The biannual men’s fashion fair held in Florence, Italy runs for fours days and brings the best in fashion designers, influencers, VIPs and media to the piazza for more than just peacocking the latest trends within the Fortezza da Basso.
The last few years Peroni Nastri Azzurro has hosted an event for Australians in Pitti – where if you’re lucky enough to score an invitation – bridges the conversation and similarities between Florence and Australia when it comes to Italian culture and style.
This year’s dinner was held at Il Salviatino – a hill top classic 15th century villa with views of Florence. In true Italian style, guests enjoyed sartorial conversation with a classic Tuscan cuisine that included spaghetti with black truffle shavings and parmesan sauce, sea bass fillet with endive and pine nuts, beef sirloin steak and espresso mousse for the ultimate coffee kick.
Some of biggest names in the men’s fashion world were there including Australia’s highest paid male model Jarrod Scott who flew in from New York [via some sightseeing in Bologna] before joining as the main guest for the dinner. The former Melbourne model who once walked for David Jones now puts his face to Givenchy, Armani, Chanel and Tom Ford to name a few.
Other guests included GQ Editorial Director for Asia-Pacific Grant Pearce, NY Times street style photographer Lee Oliveira, Melbourne menswear influencer Roberto Malizia of This Is Malice, science nerd/menswear influencer Sam Wines as well as other rising stars of the Instagram scene – Jason Li from My Blogger Boyfriend, Simon Hancock from Sydney and tailoring pioneers Miles Wharton of The Bespoke Corner and Rami Mikhael from CBD Tailor.