West End: Brooklyn meets West Melbourne

It has been called the Manhattan end of town – and now a touch of Brooklyn is coming to West Melbourne thanks to West End, a new “urban transformation” on Rosslyn, Dudley and Adderley streets and Bluestone Lane near Spencer Street.

Not only will West End’s five-building development create this New York feel, it will also bring 358 apartments to the area, along with a new-concept, five-star Adina Grand Hotel. West End’s apartment buildings will have unique interiors and exteriors thanks to the work of the six architecture and design firms involved in the project.

The first building will start construction in June. Called the Adderley, it will be the development’s tallest at 14 storeys and will feature the precinct’s most exclusive residences.

Carr Design Group has brought a classic Italian aesthetic to the interiors of the one-, two- and three-bedroom apartments, two penthouses and the art gallery in the lobby.

Other buildings in the development include the 11-level Mail House (by Mim Design), eight-level The Foundry (by Six Degrees) and 11-level The Spencer (interiors by Hecker Guthrie). Each will have the latest technology, including remote, keyless entry to apartments and an app to control lighting and electrics.

WEST END

  • Address \ 185 Rosslyn Street, West Melbourne
  • Developer \ Trenerry Property
  • Buildings & interior design \ CRM Architects, CHT Architects, Carr Design, Mim Design, Six Degrees and Hecker Guthrie
  • Landscape design \ Eckersley Garden Architecture
  • Sales \ Marshall White, Michael Ryan, 0420 102 272
  • Display suite \ 185 Rosslyn Street, West Melbourne
  • Open \ by appointment
  • westend.melbourne

A LIFESTYLE PRECINCT

Living in West Melbourne will mean you are close enough to the city to walk to work, school or for a night out with friends, but far enough away to avoid the worst of the hustle and bustle. In a new neighbourhood like West End, residents will have everything they need on their doorsteps.

West End will offer facilities and services for a low-maintenance lifestyle, including a concierge service, state-of-the-art gym, wellness centre with day spa, resort pool, spa and lap pool facilities, private residents’ garden and a 50-seat cinema, as well as dog wash and walking services.

The precinct will also have a supermarket, 14 restaurants and cafes, a retail arcade and a medical centre. For those with high-tech vehicles, there will even be charging stations for electric cars.

Plus there are facilities for entertaining, with barbecues, a deck and outdoor events space available.

With the city so close, West End also offers a gateway into the best Melbourne has to offer. Shops, bars and cafes, art galleries and concert venues are all a short trip away.

EAT \ TOASTA & CO

Photo: Supplied

Photo: Supplied

Toasta & Co is one of the best toasted-sandwich haunts in Melbourne. There’s an amazing array of toasted treats and you can even get cheesy fries. As the team at Toasta & Co say, they take all the things you loved about being a kid and serve it to you.

 

DRINK \ CLEVER POLLY’S

Clever Polly wine bar in West Melbourne. Photo: Angela Wylie/The Age

Clever Polly wine bar in West Melbourne. Photo: Angela Wylie/The Age

Clever Polly’s is part wine bar, part Japanese-inspired eatery, and part ceramics shop. It offers the best in natural (preservative-free) wines, as well as beers, ciders, cocktails, spirits and digestives. The bottle shop means you can also enjoy your favourite tipple at home.

SHOP \ QUEEN VICTORIA MARKET

Queen Victoria Market. Photo: Scott Barbour/Getty Images

Queen Victoria Market. Photo: Scott Barbour/Getty Images

Where should you go when you need to buy fresh, top-quality seafood, meat and vegies, homewares, baked goods or a fantastic gift? The Queen Victoria Market, of course. The market is Melbourne’s must-visit shopping destination.

  • Corner of Elizabeth and Victoria streets in the city
  • qvm.com.au

 

*SPECIAL PROMOTION

 

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