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A group of tech-savvy women is turning an insult into an initiative with their “Code Like a Girl” movement.

In the male dominated digital world, women are often on their own, says Ally Watson, a developer from Melbourne digital agency Deepend.

Code Like a Girl is an online inspirational network and blog for female coders and women in the wider tech industry,” she says.

It will launch on August 6 and provide a Melbourne hub hosting monthly events and meet-ups to network and discuss current trends and issues within the digital industry.

The inspiration behind setting up the Australian arm of this global initiative, has been Ally’s experiences in the male dominated industry over the last five years.

“There is an ongoing diversity problem within the technology and development sector, driving two key trends; not enough women are getting into development and when they do, there is a limited long term career path,” she says.

“My core focus for Code Like A Girl is to help likeminded women in the sector grow and support one another, in what can sometimes be a daunting industry for females.”

Deepend managing director, Kath Blackham, says women are hugely under-utilised in the digital industry and the trend has to be reversed.

* Code Like A Girl’s official launch is on August 6, 6.30pm-8.30pm, Deepend Melbourne offices, 1 Cubitt Street, Cremorne.

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